RESUME
Summary
Product-driven communications professional specializing in
nonprofit marketing and communications.
Proven results built on strategy, creativity and analytics, with a focus on relationship cultivation and connection. Exemplary skills in social media, project management, event planning, fundraising, public relations, volunteer coordination, and digital strategy.
Professional
experience
Classic Wines Auction
Marketing & Communications Director
July 2017 - present
Based in Portland, Oregon, Classic Wines Auction, Inc. (CWA) is a nonprofit organization dedicated to producing the Classic Wines Auction and related food and wine events to raise funds for local nonprofits benefiting children and families. Recognized as one of the top ten charity wine auctions in the country by Wine Spectator Magazine, CWA has raised more than $50 million for local nonprofits since its inception in 1982.
Legacy Health, Office of Philanthropy
Communications Specialist
July 2016 - July 2017
Wrote, designed and implemented print and digital communications to inspire philanthropic support for Legacy Health's eight hospitals in the Portland, Oregon region. Provided communications and marketing support for wide variety of fundraising events, programs, campaigns and donor appeals.
Do It For the Love Foundation
Outreach Director
July 2014 - July 2016
This nonprofit wish-granting organization was founded by musician Michael Franti to bring people living with life-threatening illnesses to live concerts and musical events. As the third employee, I helped grow the charity from a small start-up to a sustainable national organization by: tripling wish grant fulfillment, increasing social media followers by 100% and expanding volunteer corps to 500+ individuals nationwide.
Napa Chamber of Commerce
Director of Communications and Marketing
July 2013 - July 2014
I was asked by the CEO of the Napa Chamber of Commerce to join the team to help launch the organization's new brand and website and spur member engagement. The main goal was to enhance the Chamber’s visibility, influence and membership through the creation and delivery of compelling media, marketing and communications programs across multiple platforms.
Napa Valley Opera House
Director of Marketing
March 2009 – June 2013
Created and implemented integrated marketing plan to promote 100+ performances and events annually by world-class performers and artists.
Diablo Regional Arts Association
Director of Marketing
July 2006 – March 2009
Planned and implemented marketing and public relations initiatives aimed at fostering audience and donor base.
Skills
Adobe Design Suite (Creative Cloud) including: Photoshop, Illustrator, InDesign
HTML
Google Analytics
Various CRM and donor database systems
E-marketing platforms including MailChimp and Constant Contact
Website content management systems including Wordpress, Shopify and Wix
Zoom
Volunteer Work
Board Member
April 2020 - present
Pittock Mansion
Portland, OR
Docent / tour guide
Feb 2016 – present
American Cancer Society Portland, OR
Hope Ball marketing and event committees
2015 - 2017
Architectural Heritage Center
Portland, OR
Marketing support
2016 - 2018
Peacock Foundation
Los Angeles, CA
Marketing and design support
Jan 2015 - Jan 2019
Napa County Historical Society
Napa, CA
Board Member and Past President
2009 – 2015
From Napa to Iwanuma Fundraiser co-chair
March 2011
Diablo Valley Young Executives
Walnut Creek, CA
Board Member and Marketing Committee Chair
2008 – 2010
CERTIFICATIONS
Wine & Spirits Education Trust (WSET) - Level 2 certification with distinction
Education
St. Mary's College of California
2016 - 2019
Master of Arts in liberal studies
Thesis: "The Living Fringe": Promoting and Preserving Literary Legacies
University of California, Davis
1994-1998
Bachelor of Arts in English
Bachelor of Arts in History